Rank data from trades profiles, not guesswork.
Every engagement in this category starts with a structural audit. Service area misconfiguration and photo gaps are the two fastest rank killers we fix—documented week by week.
What changed in the first two weeks
Service area fixed. Rank moved 7 positions.
Profile had 3 zip codes configured where 14 were served. Photos: 4 images, none geotagged. Week two: 14 service areas set, 22 optimized photos uploaded. 'Water heater repair Phoenix' moved from position 9 to 2.
Photo gaps closed. Top-3 for 11 keywords.
Zero seasonal service photos, business category set to 'General Contractor.' Recategorized, 18 seasonal photos added. 'AC repair near me' moved from position 12 to top-3 across 11 tracked keywords.
Call volume tracks every rank shift.
Position numbers without inbound call data are vanity. Every plumbing and HVAC engagement logs both columns — rank for the top 20 emergency keywords and calls attributed to GMB that month.
See your profile's rank gaps in 72 hours.
A free audit maps every structural issue in your plumbing or HVAC GMB profile and shows which keywords you're losing to competitors right now.